The Business Innovator Bundle books and business innovation

and business innovation

The Psychology of Pricing reveals 100+ behavioral pricing tactics used in digital products

Pricing isn’t just a number

Academic research & product research combined

This book explores the critical role of psychology in facilitating letting users make mutually beneficial decisions and driving user conversions in product design

The Business Innovator Bundle books and business innovationComplete innovation toolkit: 3 card decks for strategy and experimentation This bundle combines Business Model Patterns, Discovery Patterns, and Validation Patterns into one cohesive offering. Its designed for business innovators and consultants who need a structured way to innovate.